As a long time image consultant, who mostly works with Silicon Valley based entrepreneurs and executives, I’ve pondered the brouhaha that erupted this past week everywhere in the media, even in Paris where I’ve been visiting, when Facebook C.E.O. Mark Zuckerberg showed up wearing a hoodie to meet with Wall Street investment brokers.
Tag Archives: perception
Your Visual Appeal
Think about your visual appeal. Are you as appealing looking as an iPhone 4S?
There’s little doubt that when it comes to our technology toys, and even other high-end toys such as cars, design is all-important in making a purchasing decision. But what about your own personal visual design appeal? Is it as appealing to yourself, and to others, as it could be?
Get the Right Mindset by Choosing the Right Clothes
It’s a big deal that your clothes impact or influence others. But what about choosing the right clothes so that they best impact you?
A recently published study by two students of Northwestern University’s Kellogg Business School provides insights into how to get the right mindset by choosing the right clothes. They created the term “enclothed cognition” to describe a process that affects your mindset based on the symbolic meaning and the physical experience of wearing your clothes.
Defining the Concept of Image From Deep Inside
Every time someone contacts me because he or she is interested in improving their image, our initial conversations begin by defining the concept of image. I ask each individual why he or she is interested in the possibility of working together. Their answers play an important part in defining the concept of image. Since image covers several fields of study, it’s important for me to understand how an individual is defining the concept of image. Not only does it end up being the basis for how we may work together, but it helps people get clear about why this is an important pursuit and goal.
Hoodieism Is Prejudice Against People Wearing Hoodies
Hoodieism is a new term I’ve coined to define a person who has prejudice or animosity against people who wear hoodies. Have you ever heard of or know anyone who is guilty of hoodieism?
10 Ways To Exude Confidence At Work
My list of 10 ways to exude confidence at work is inspired by a recent Forbes.com article, How To Be More Confident At Work, which caught my attention for a couple of important reasons. Truth is, looking and feeling confident in your 9-5 isn’t just about wearing the right clothes. It’s about your attitude.
Associations That Affect Your Brand
Associations that affect your brand are all around you everyday. Your group of friends, where you go to network, social clubs, chambers of commerce, and professional associations are all examples of associations that affect your brand. How, you might wonder? Let’s look at several examples.
We Are Disguised As Ourselves
“We are disguised as ourselves,” was perhaps the singularly most penetrating line in “Albert Nobbs,” a new movie filled with emotion and relevance. While the fictional film, which stars Glenn Close, may be about a woman trapped by her circumstances and who must pass as a man in order to survive in 19th century Ireland, there are some important lessons we can bring into our 21st century non-fiction lives.
How To Improve Your Likeability Factor At Any Age
How do you know if you need to improve your likeability factor? The answer is directly proportional to your desire to finding greater professional or social success.
Absolutely What Not To Wear!
We’ve all been subjected to these TV shows or segments that are “what not to wear” oriented. The concept was perhaps made most famous by fashion stylist Stacy London, who hosts the a show, “What Not To Wear” on TLC and also pops up on programs like “Today” doing segments like the one that caught my eye – or was it my ire – just before the holidays.



