Almost anyone who knows me or has followed my blog knows that I am a huge Stevie Nicks fan. Once, at a live concert, she ad-libbed a line into a song that isn’t part of the original recording. She sang, “And I want you to remember me.” It struck me for many years. So, I posed this question to myself as part of my growth goals. When you leave the stage, how will people remember you?

Now, you don’t have to be a gifted songwriter, rock star, or even take a stage in front of an audience. But, everyone has meetings, conversations, presentations, and social interactions with other people. So, although your audience isn’t a stadium of adoring fans, each person you interface with could still be one. How people will remember you correlates with the strength of your presence. Let’s examine the elements that make you memorable when you leave the stage {or the scene}.

Inside of You

What’s inside of you are your strengths, traits, and attributes. Altogether, this inner component of self is your personality. It might be inside of you, but how does it come out? I refer to this as your personal brand. In totality, it is a blend of what you put out into the world and how those around you receive it.

In an Instagram world, people think of this as the pictogram of living your best life. But, let’s bring this back to reality. Life isn’t a highlight reel. Life is real. When you’re in front of people, your state of being is what matters to them. Through your magnetic appeal, directness, clarity, composure, confidence, relatability and credibility, you share your best self.

By showing a strong and natural command of your presence, the people will see themselves in you. So, all the good stuff inside of you can serve others. If influencing others matters to you, revealing what’s inside of you is more important and valuable than your Instagram feed.

Your Spoken Message

What you say matters, and so does how you say it. Impactful messages can happen during conversations, not only when addressing a crowd. Let’s be real. Most public speakers spend more time in conversation with one other person. Whether in business or socially, the art of conversation is how you develop the bonds of trust and friendship.

What also makes a difference is how you hold space for another person and listen. From an executive presence point of view, this can even be more important than what you say. So, ponder this idea. When you’re not speaking, the person in conversation with you can only pick up on your presence. Are you listening and paying attention? What is your body language communicating? People like to say that less is more, and your silence in communication is a prime example. Be sure to make your non-verbal communication matter to the person you’re talking with.

How People See You

People see you because of how you make yourself visible. This is why the stuff inside of you is so important. Putting your personality on display through your presence has great impact on how people see you. And this can either build or break your reputation. Of course, how you look, what you wear, and your grooming or beauty regimen add to how people see you.

People cringe that appearance matters as much as it does. But it matters so much because a lot is at stake if your appearance and message are out of alignment. Creating that alignment is a strategic art unique to a person and to a situation.

Here is a rationale for dressing strategically and intentionally to create the right impression. Your personality translates into a set of codes that you identify in various pieces of clothing and accessories. Specific garments represent particular personality strengths. Colors, textures, fabrics, garment fits, and patterns also represent those personality strengths. Most people don’t realize that this non-verbal communication is a language. And most people are not fluent in that language. But, how people look creates a feeling. And it is a very powerful way to leave people with a memory of you.

Leaving People with A Memory of You

One of the outcomes of influencing is leaving people with a memory of you. This does not have to be as egocentric as this might seem. If you want to inspire people to take an action, work smarter, get stronger, how people remember you becomes important. So, this idea is the sum of how I have laid out this post.

It’s about what’s inside of you and how you present your personality through your presence. What you say matters, and so does the way you say it, including your behavior when you are silent. And, yes, your appearance matters from the clothes and accessories you wear to how pulled together you look. Leaving people with a memory of you gives people a mental image of you, a memory that matches your message. When you leave the stage, this is how people will remember you.

Conclusion

It sounds like a whole lot goes into developing a strong presence, doesn’t it? If you look at this in checklist form, it can seem like a lot. The good news is that this comes automatically with some practice, and always with intention. What comes across as natural is where you are strong. The aspects that you need to develop further gets easier and becomes more natural. Investing your energy and resources to mastering quality presence pays off handsomely. From personal experience, I know it will. When I’m done singing my song, I want you to remember me.