Creating Your Personal Brand Style Guide

You know that the way you see yourself can differ from the way others do. And while it’s important to have clarity about who you are, it’s also important to see others’ perspectives. Most likely, you’ve surveyed people around you at work to get feedback about your leadership abilities. But, those surveys are nearly always tied to your compensation. What if you could get honest feedback that orients your professional and personal growth track with no negative financial impact? What value could that feedback provide you? Bridging that gap between how you see yourself and how others do is a key to deepening your leadership abilities.

Personal Brand Development

Assessing your reputation and personal brand allows you to test, learn, and experiment how to best inspire and reach others. Illuminating you to your own blind spots can help you to fully harness your strengths, minimize your weaknesses, and thrive. To walk the path of becoming a better version of yourself, studying your personal brand points you to that path.

Building Executive Presence

As a leader, your goal is likely to bring out the best in people. So, it becomes terribly important to lead by example. Understanding your personal brand, and appearing to look like a leader, are not all you need to lead and inspire. Executive presence is the final piece that encourages mutual respect and effective communication. Imagine what you can accomplish by following a framework of concepts organized to help you be the best possible leader. Even better, imagine having a wardrobe that can communicate confidence and inspire those around you.