Create Your Personal Brand & Build Executive Presence
You know that the way you see yourself can differ from the way others do. While it’s important to have clarity about who you are, it’s also important to see others’ perspectives. Most likely, you’ve sought feedback about your leadership abilities from colleagues. But those kinds of surveys are nearly always tied to your compensation. Suppose there was a way to prevent any negative financial impact for honest feedback. And that these insights could help orient your professional and personal growth tracks. What value could that feedback provide you? Bridging that gap between how you and others see you is a key to deepening your leadership abilities.
Personal Brand Development
By assessing your reputation and personal brand, you reposition yourself to inspire others. Exposing blind spots helps you harness your strengths, cut your weaknesses, and thrive. Studying your personal brand lights your path to become a better version of yourself.
People aspire to comfort. Successful people live in it.
– JOSEPH ROSENFELD
Building Executive Presence
As a leader, your goal is likely to bring out the best in people. So, it is important to lead by example. Understanding your personal brand, and looking like a leader, are not all you need to lead and inspire.
Executive presence is the final piece that encourages mutual respect and effective communication. Imagine what you can do by following a framework organized to help you be the best possible leader.
Even better, imagine inspiring those around you with self assurance and outer confidence.
Frequently Asked Questions
What is personal brand exploration?
Personal brand exploration assesses your strengths and opportunities to help you succeed. This is ideal if you are a leader or high potential who seeks advancement or to enhance your reputation. To improve your visibility and opportunities, leverage your strengths and leadership attributes.
Why focus on appearance?
Appearance is the prism through which onlookers perceive whether you are confident. When you wear clothes that are on-point to your personality and lifestyle, you feel and look good. You give yourself the gift of outer confidence. Others pick up on that and it makes you relatable, interesting, and attractive. The right clothes can also help you to focus and improve cognitive ability.
What is the first step in brand exploration?
The best way to begin is to envision your desired outcomes and discuss them. Having an eye on the prize helps to guide you toward attaining your objectives. This can include professional and personal objectives that you target. From this point, you are ready to begin the journey.
What qualities does someone with executive presence have?
Individuals with executive presence are usually leaders, or are destined to become leaders. They control their emotions, act instead of react, and remain calm and confident. They are sensitive to others, and approach relationships with respect and open communication.
Can I learn to have an executive presence?
An executive presence consultant helps you explore your personal brand, image, and style. When you do this, you align your look with your behavior and communication. By building your ‘it-factor’ with this holistic approach, you prove what you are capable and prepared to do. When you look like the way you sound when you say what you say, you make it easy for people to engage with you. People get a sense that you are the real deal, that you are there to serve them with your presence. And your behavior and demeanor sets the tone for successful interactions.
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